Uplevel your marketing with simple, flexible pricing that grows with your business.

No hidden fees or charges - pricing is based on the number of email contacts you have and SMS you send.
How many people are on your email list?
How many SMS do you plan to send each month?

Price per month:


Start for free Talk to an expert

14-day free trial. No credit card required.

Included in price:

  • 1-500 contacts
  • Unlimited email sends
  • Email support
  • Dedicated Customer Success Manager
  • 200 SMS sends

All the marketing tools you need to grow your ecommerce brand.

Email marketing

Grow and convert your audience through email. Personalize messaging and optimize each send with A/B testing.

Pre-built workflows

Get up and running quickly with our library of pre-built ecommerce workflows. Implement proven strategies with just a few clicks.

Meaningful segmentation

Use your customer data to create customized audience segments, and speak 1:1 to your customers at scale.

Revenue and engagement reporting

Our dashboards help you work smarter, not harder. View email, SMS, automation, and A/B test results all in one place.

Full library of integrations

Connect Drip with the tools you need to run your business. With 90+ integrations, we have your back.

Real human support

Got questions? Our friendly and knowledgeable support team is available via email and chat.

An illustration of a Drip user setting up and SMS message to send to their users in a workflow.

Expand your reach beyond the inbox

SMS is the perfect complement to email. It’s precise, effective, and engaging. Here’s what you can do with Drip SMS:

  • Send a welcome text with a coupon
  • Communicate time-sensitive offers
  • Promote seasonal updates
All about SMS

Feature Breakdown

Account14-day Trial$19/month
List size1-5001-500
Email sends500Unlimited
Account usersUnlimitedUnlimited
Email Builder14-day Trial$19/month
Easy to Use
Shiny, Pretty Templates
Liquid Templating
Expiring Links
Product Content Blocks
Recommended Products
Top-Selling Products
Abandoned Products
Abandoned Cart URLS
Outside the Inbox14-day Trial$19/month
Show/Hide Forms to Segments
Built-In SMS
Facebook Custom Audiences
Behavior Tracking
A/B Split Testing14-day Trial$19/month
Split test email elements like subject line, header, etc.
Split test emails within automations
Split test entire automations
Automation14-day Trial$19/month
Visual Workflow Builder
If-This-Then-That Rules
Workflow Dashboards
Split Test Automations
Split Testing
Facebook Audience Integration
Workflow Library
Customer Data14-day Trial$19/month
Custom Fields
Event Tracking
List Pruning
Behavior Tracking
Engagement Tracking

Trusted by 6,000+ brands

Join our growing community of brands that have used Drip to generate more than $1.5 billion in attributed revenue.

"This is the most impressive email marketing tool I have used. "

“And I have used them all. The segmentation powers are wonderful, the email builder is elegant and easy and most importantly, it is powerful.”

"I love how simple and easy it is to integrate with ecommerce platforms."

“The integrations make it really easy to see how each email performed from a financial perspective, so I can replicate the types of emails that generate the most revenue.”

"Drip is both easy to use and really powerful. There's nothing that you can't do with it!"

“You can connect multiple services just like Shopify and set up pretty much anything you want to retarget your customers and send them emails. Greatest service ever! ”

A G2 Crowd Badge for Momentum Leader Winter 2020
A G2 Crowd Badge for High Performer Fall 2020
A G2 Crowd Badge showing Users Love Us
A G2 Crowd Badge for Most Implementable Spring 2020
A G2 Crowd Badge for Best Results Spring 2019

Frequently Asked Questions

Is the trial really free?

Yes. Drip doesn’t require your credit card info in order to start a trial. You won’t be charged until you upgrade by providing your payment information.

Do you restrict features while on the free trial?

SMS and unlimited emails are not available during your free trial. Other than that, you have free rein to use all of Drip’s features. Here are a few we think you’ll like:

  • Automated workflows based on customer activity
  • 90+ integrations (including to Shopify, Magento, and WooCommerce)
  • Email templates and visual builder
What happens when my free trial expires?

After 14 days you will be prompted to upgrade to a paid plan and enter your credit card information.

Do I need to have an ecommerce store to use Drip?

No. It’s not a requirement to have an ecommerce store to use Drip, however, we are built specifically for ecommerce and you will get the most out of our platform and features if you’re an online store.

How does pricing work?

Your cost is based on the number of active people in your account, the volume of emails you send during the month, and the number of SMS you send.

Can I cancel anytime?

Yes. Cancel your subscription anytime in your Billing Settings.

Can I upgrade before my trial is over?

You sure can! Upgrade at any time under Settings > Billing. After you enter your CC info you will have access to unlimited email sends and SMS.

What's the setup process like?

We've made the setup as painless as possible. It's a simple three-step process; connect your ecommerce shop to Drip, import your list, and activate your campaign or workflow. Then it's off to the races.

Can I integrate with other apps during my free trial?

Of course — in fact, we encourage it! Connect your order management system / ecommerce store to Drip during your free trial period so you can take full advantage of our features: revenue dashboards, ecommerce automations, dynamic content blocks, and more.

When will I get charged for my trial?

Because we don’t ask for your credit card info in order to take a trial, your card won’t get charged unless you choose to upgrade your account. However, if you don’t upgrade your account and your trial expires, then your account will become inactive and any active forms and campaigns will be paused until you upgrade. You can upgrade by going into the “Billing” section under “Settings” at any time.

I just want to see how Drip works.

Absolutely. Sign up for a free trial to see Drip in action.

What type of support is offered?

All paying Drip customers have access to email support from 9 am to 5 pm CT, Monday through Friday. Drip customers on the $99/mo + plans have access to live chat support from 9 am to 5 pm CT, Monday through Friday.